Author:

Thor Turrecha

EVP of SaaS

I get a buzz out of seeing the people I work with thrive and achieve, as well as from user feedback on how we impact their lives. I’m passionate about technology and how it can improve people’s experiences and productivity.

Thor Turrecha
Posts by this author

Why Maps in Facilities Should Go Digital

June 28, 2022
2 minutes
4 Minutes
Empowering visitors to find their way without stress, at the same time creating new business avenues for growth.

Intel Edge Innovation: Conversation with Bill Pearson (Intel VP of IoT Group)

April 21, 2022
17 minutes
4 Minutes
Vision analytics is helping the retail, transportation and healthcare industries reach new levels of customer satisfaction. See how meldCX does it with Intel.

If Content is King, Context is Queen

April 7, 2022
4 minutes
4 Minutes
We know that unique, high-quality, interesting and relevant content can win the audience. However, marry content with context — and you have a truly POWERFUL combo.

6 Best Practices for Digital Signage Success

March 31, 2022
3 minutes
4 Minutes
Grab and retain the audience's attention with these simple tips.

AI: Enhancing Content Marketing with Bots, Machine Learning and Automation

March 24, 2022
4 minutes
4 Minutes
Personalize and automate your content marketing by leveraging the latest cutting-edge AI technologies.

The Wheels and Cogs of Intelligent Content

March 17, 2022
2 minutes
4 Minutes
4 powerful strategies in creating intelligent content — so you can work smarter, not harder.

The Best Content Strategy: Make it Intelligent

March 10, 2022
2 minutes
4 Minutes
Creating content that is adaptable, format-less, and goes beyond a single medium — utilizing modern technologies to deliver at a larger scale.

Artificial Perception of Human Appearance: Tracking the Pattern, NOT the Person

February 8, 2022
4 minutes
4 Minutes
How do AI machines mimic human intelligence? What do they SEE? How do they THINK? Here is the lowdown. Take a peek into the mind of a machine.

Ingram Micro ONE: Big Data & AI Drives Actionable Insights

November 16, 2021
13 minutes
4 Minutes
In this session, we will show you how organizations can harness actionable insights from their data stories using single-endpoint artificial intelligence solutions that are simple to use, fast deploying, and secure from the ground up.

Snowflake Build Summit: Bridging the physical to digital using computer vision models on Snowflake

October 12, 2021
31 minutes
4 Minutes
Watch this session to hear how meldCX built Viana™, a vision analytics product to measure how people work, shop, learn, and play in physical and digital spaces using Snowflake.

How to measure your in-store data like your website

September 8, 2021
3 minutes
4 Minutes
Creating great in-store customer experiences is more than just providing excellent customer service and great deals. Here are the 3 secrets behind the success of modern retail leaders.

Supercharge your device network with AI capabilities

August 25, 2021
58 minutes
4 Minutes
While the cloud has quickly become indispensable technology, challenges around latency, cost and complexity clear the way for something else to drive connected technology innovation: edge computing.

Self-Service Kiosks: Not Just for Restaurants!

August 2, 2021
3 minutes
4 Minutes
Restaurant customers reportedly spend 30% more when ordering through self-service kiosks. How can this success be implemented in other industries?

Future Vision: Retail Banking in a Digital World

May 27, 2021
2 minutes
4 Minutes
With the rise of digital banking, will branches still need to be open? meldCX EVP of SaaS Thor investigates.

Conveying Emotions Through Avatars

March 2, 2021
2 minutes
4 Minutes
Exploring the evolution of avatars — from objects (who remembers Microsoft Word's Clippy?) to animals to realistic humanoids with AI capabilities.

Vision AI: Our journey teaching tech how to see like humans

February 18, 2021
3 minutes
4 Minutes
We sat down with our EVP of SaaS Thor Turrecha to discuss his experiences with training vision AI.

Anonymized Synthetic Face Datasets for Training ML Models

August 11, 2020
2 minutes
4 Minutes
Huge datasets power deep learning machines. However, we have found that inadequate data is the greatest bottleneck in the machine learning process. Thor Turrecha, meldCX’s EVP of SaaS, explores what could be the solution to fast-track this process – using anonymized synthetic datasets.

7 Ways to Boost Your Content Discoverability

July 7, 2020
3 minutes
4 Minutes
Today’s consumers are smarter and more connected than ever. In a world that is inundated with information, how do savvy businesses ensure that their content reaches the target audience?

Brick and Mortar Retail isn’t dead - it’s just transformed.

June 26, 2020
3 minutes
4 Minutes
Traditional retail has been disrupted. First by its online presence, and secondly by the tragedy that is a worldwide pandemic.

3 Proven Ways to Boost Engagement with Intelligent Content

May 25, 2020
2 minutes
4 Minutes
Implementing Intelligent Content to your content marketing strategy would help you build awareness, trust and engagement with your audience. Here are three simple steps to create customer-centric, dynamic content that is relevant and engaging.

AI and Content Marketing: 4 ways to produce Intelligent Content

May 5, 2020
2 minutes
4 Minutes
With the digital market becoming increasingly fast-paced and demanding, how can businesses cater to buyer expectations?

Get the latest meldCX news and insights right to your inbox!