Author:

Thor Turrecha

EVP of SaaS

I get a buzz out of seeing the people I work with thrive and achieve, as well as from user feedback on how we impact their lives. I’m passionate about technology and how it can improve people’s experiences and productivity.

Thor Turrecha
Posts by this author

How to measure your in-store data like your website

September 8, 2021
3 minutes
4 Minutes
Creating great in-store customer experiences is more than just providing excellent customer service and great deals. Here are the 3 secrets behind the success of modern retail leaders.

Self-Service Kiosks: Not Just for Restaurants!

August 2, 2021
3 minutes
4 Minutes
Restaurant customers reportedly spend 30% more when ordering through self-service kiosks. How can this success be implemented in other industries?

2021 Vision: Retail Banking in a Digital World

May 27, 2021
2 minutes
4 Minutes
With the rise of digital banking, will branches still need to be open? meldCX EVP of SaaS Thor investigates.

Conveying Emotions Through Avatars

March 2, 2021
2 minutes
4 Minutes
Exploring the evolution of avatars — from objects (who remembers Microsoft Word's Clippy?) to animals to realistic humanoids with AI capabilities.

Vision AI: Our journey teaching tech how to see like humans

February 18, 2021
3 minutes
4 Minutes
We sat down with our EVP of SaaS Thor Turrecha to discuss his experiences with training vision AI.

Anonymized Synthetic Face Datasets for Training ML Models

August 11, 2020
2 minutes
4 Minutes
Huge datasets power deep learning machines. However, we have found that inadequate data is the greatest bottleneck in the machine learning process. Thor Turrecha, meldCX’s EVP of SaaS, explores what could be the solution to fast-track this process – using anonymized synthetic datasets.

7 Ways to Boost Your Content Discoverability

July 7, 2020
3 minutes
4 Minutes
Today’s consumers are smarter and more connected than ever. In a world that is inundated with information, how do savvy businesses ensure that their content reaches the target audience?

Brick and Mortar Retail isn’t dead - it’s just transformed.

June 26, 2020
3 minutes
4 Minutes
Traditional retail has been disrupted. First by its online presence, and secondly by the tragedy that is a worldwide pandemic.

3 Proven Ways to Boost Engagement with Intelligent Content

May 25, 2020
2 minutes
4 Minutes
Implementing Intelligent Content to your content marketing strategy would help you build awareness, trust and engagement with your audience. Here are three simple steps to create customer-centric, dynamic content that is relevant and engaging.

AI and Content Marketing: 4 ways to produce Intelligent Content

May 5, 2020
2 minutes
4 Minutes
With the digital market becoming increasingly fast-paced and demanding, how can businesses cater to buyer expectations?

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